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For professional services providers, entrepreneurs and thought-leading executives… the #1 dreaded question is, “How much do you charge?”

Especially when it’s asked too earlyout of context, and before you’ve established any sort of relationship with the prospect or any sort of value for the project…

In short, if you blow the answer, your prospect is gone.

Here are three things NOT to do:

Some of the answers you’re about to get are evergreen, some you can adapt to your own personality, and some you may want to keep in reserve until just the right moment with just the right prospect.

Here we go…

"How Much Do You Charge?"

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