Corey talks about his new book “Anyone, Not Everyone”. He also discusses the importance of knowing your target market, niching, analyzing the competition, and much more!
In This Episode, You'll Learn about...
- Know who you serve
- Give a damn about your target market
- Competitive analysis
- Breaking the zone of indifference
Links and Resources
- Anyone, Not Everyone
- The Deep Specialization Podcast
- Where to find Corey: YouTube and LinkedIn
ADDITIONAL RESOURCES YOU MIGHT ENJOY
- On-demand Briefing: “Elevate Your CEO Brand”
- Get your Do It! Marketing Manifesto
- NEW BOOK! Buy Do It! Selling and get all the bonuses and companion tools here