Mike mi-KAL-o-wits is the author of Profit First, Clockwork, Surge, The Pumpkin Plan, and his newest release Fix This Next. By his 35th birthday, Mike had founded and sold two companies – one to private equity and another to a Fortune 500. Today he is running his third multi-million-dollar venture, Profit First Professionals.
Mike is a former small business columnist for The Wall Street Journal and the former business makeover specialist on MSNBC. Over the years, Mike has traveled the globe speaking with thousands of entrepreneurs and is here today to share the best of what he has learned.
In This Episode, You'll Learn about...
- Why he puts out a book about every 2.5 years
- Navigating your business through a crisis
- Mike’s ‘have-to-read’ formula as an author
- Overall concept of ‘Fix This Next’
- The business hierarchy of needs
- Business as usual in unusual circumstances
- The One Step Back technique
- Maintaining a client’s short attention span
- Seek the small impactful actions
Links and Resources
- Fix This Next
- Mike’s website
- Where to find Mike: LinkedIn, Facebook, Instagram and Twitter
ADDITIONAL RESOURCES YOU MIGHT ENJOY
- On-demand Briefing: “Elevate Your CEO Brand”
- Get your Do It! Marketing Manifesto
- NEW BOOK! Buy Do It! Selling and get all the bonuses and companion tools here
