Jose Palomino is the founder & CEO of Value Prop–and the creator of the Revenue Throughput System™, the sales and marketing system designed to help B2B owners unlock more growth with less headaches. He has helped over 100 B2B businesses unlock over $250M in new growth.
Jose breaks down what messaging really is in branding and how it is important to a business, how he tackles messaging problems with clients, and much more!
In This Episode, You'll Learn about...
- What messaging really is
- Diagnostic questions to find messaging problems
- Targeting specific pieces of messaging for specific prospects
- What RONI is
- Always start with the customer
Links and Resources
- Owner’s Guides for Growth
- Value Prop website
- Free demo
- Where to connect with Jose: LinkedIn, Facebook, and Twitter
ADDITIONAL RESOURCES YOU MIGHT ENJOY
- On-demand Briefing: “Elevate Your CEO Brand”
- Get your Do It! Marketing Manifesto
- NEW BOOK! Buy Do It! Selling and get all the bonuses and companion tools here