John talks about his latest book “The Ultimate Marketing Engine”, how his “Duct Tape Marketing” certification program has evolved, why he decided to split the program up, and much more!
In This Episode, You'll Learn about...
- The Self-Reliant Entrepreneur
- The Ultimate Marketing Engine
- Evolution of the Duct Tape Marketing program
- Creating your own competition?
- Interviewing potential licensees
- Splitting up the program
- Why is prospecting so scary?
- Strategy first
- The Partner Network
Links and Resources
- Duct Tape Marketing Consulting Network
- The Ultimate Marketing Engine
- Where to find John: Facebook, LinkedIn, Instagram, Twitter and YouTube
ADDITIONAL RESOURCES YOU MIGHT ENJOY
- On-demand Briefing: “Elevate Your CEO Brand”
- Get your Do It! Marketing Manifesto
- NEW BOOK! Buy Do It! Selling and get all the bonuses and companion tools here